Effective Date: 12th September 2025
This Privacy Policy outlines how Orpheus Systems, Inc. (doing business as Zoops.ai) (“Zoops.ai,” “Zoops,” “we,” or “us”) collects, uses, shares, and safeguards your information when you access or use our platform, applications, and services.
Data Collection
At Zoops.ai, we collect only the information necessary to deliver AI-powered marketing intelligence and analytics through our conversational platform. The categories of data we may collect include:
Marketing Data: Campaign performance metrics, advertising spend, conversion tracking, and audience insights obtained from connected platforms (e.g., Google Ads, Facebook Ads) that you explicitly authorize us to access.
Platform Integration Data: Authentication tokens, API credentials (stored securely), and connection details for integrated marketing platforms and communication tools.
Usage Analytics: Query patterns, feature usage, interaction logs with AI agents, and system performance data used to enhance platform reliability and optimize the user experience.
Workspace Information: Team member roles, workspace configurations, AI conversation histories, and customization preferences required to maintain context and deliver personalized insights.
Technical Data: Session details, device characteristics, browser information, and error logs that support system reliability and facilitate troubleshooting.
Data collection is strictly limited to the information required to provide intelligent marketing insights and ensure secure, reliable operation of our services.
Data Usage
Your data enables Zoops.ai to deliver AI-driven marketing intelligence. Importantly, we do not use your data to train our large language models (LLMs) or any other machine learning systems. Our models are trained exclusively on independent, non-customer datasets.
Your data is used solely for the following purposes:
Personalized Marketing Intelligence: Historical performance data and interaction patterns within your workspace are analyzed to generate contextually relevant insights, detect anomalies, and provide optimization recommendations.
Cross-Platform Analytics: Integration data supports correlation analysis, attribution modeling, and unified reporting across your connected marketing platforms.
Platform Optimization: Usage analytics (such as feature utilization and query patterns) are leveraged to improve the Zoops.ai platform and cognitive engine; however, this information is never incorporated into model training.
Service Delivery: Authentication credentials and workspace data are required to ensure secure access, preserve conversation context, and support seamless collaboration within your team.
We will never use your marketing data for advertising purposes, for the benefit of competitors, or for training any AI models. All processing takes place within secure, isolated environments dedicated to your workspace.
Data Sharing
Zoops.ai adheres to strict data-sharing principles to ensure the confidentiality and integrity of your information:
Authorized Service Providers: We engage only with vetted partners—such as cloud infrastructure providers (e.g., Google Cloud Platform), authentication services, and monitoring tools. All partners operate under data processing agreements and access information strictly as needed to support service operations.
Marketing Platform APIs: Limited authentication credentials are shared with integrated platforms (such as Google Ads and Facebook Ads) solely to retrieve the marketing data you have authorized. All such interactions are encrypted and securely logged.
AI Processing Partners: In certain cases, trusted AI providers (e.g., OpenAI, Anthropic, Google) process queries to deliver insights. Before transmitting any data, we enforce strict isolation, anonymization, and filtering measures to remove sensitive information.
Legal Requirements: We may disclose information when required by applicable law, regulation, or court order, or to protect our legal rights. Where permitted, we will notify you prior to such disclosures.
No Third-Party Sales: Your marketing data is never sold, leased, or otherwise commercialized.
No Cross-Tenant Contamination: Data from your tenant remains fully segregated and is never used to benefit other customers or influence their AI outputs.
Data Security
Zoops.ai employs enterprise-grade security measures to protect your information and ensure the integrity of our platform:
Encryption at Rest & in Transit: All data is protected using AES-256 encryption when stored and TLS 1.3 during transmission.
Access Controls: Multi-factor authentication, role-based permissions, and least-privilege policies ensure that only authorized personnel can access workspace data.
Secure Infrastructure: Our services are hosted on Google Cloud Platform, incorporating network isolation, DDoS protection, and continuous monitoring.
AI Model Security: Conversations with executive agents and mini-agents are processed within isolated environments, with automatic session cleanup to prevent data leakage across workspaces.
Regular Security Audits: We perform quarterly security assessments, vulnerability scans, and penetration tests to proactively identify and mitigate risks.
Incident Response: Our security team monitors for unusual activity around the clock, supported by automated alerts and documented incident response procedures.
Data Retention Controls: Temporary processing data is automatically purged, audit logs are maintained, and data lifecycle management tools are provided to customers.
User Rights
Zoops.ai provides you with full control over your marketing data, ensuring transparency and accountability in how your information is managed:
Data Access: Access all personal and marketing data stored in your workspace through the dashboard, including conversation histories, integration settings, and processed analytics.
Data Portability: Export your data in standard formats (such as JSON or CSV), including conversation logs, custom agent configurations, and performance insights.
Data Correction: Update or correct personal details, workspace settings, or integration configurations directly within the platform or by contacting our support team.
Data Deletion: Request the complete removal of your workspace data, including conversation histories, cached analytics, and integration credentials. Certain audit logs may be retained where legally required.
Consent Management: Manage your data processing preferences, including the ability to opt out of non-essential analytics while maintaining core platform functionality.
Integration Control: Connect or disconnect marketing platforms at any time. Once disconnected, data collection from those sources ceases immediately.
Processing Transparency: Review detailed logs showing how your data has been processed by AI agents, including query patterns and generated insights.
Support Responsiveness: Privacy-related requests receive a response within 72 hours, with most actions completed within 7 business days. Status updates are provided throughout the process.